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Welcome to BTD's Black Friday + Cyber Monday deal hub, a one-stop-shop for the best deals of the season! Whether you are a roadie at heart, a gravel connoisseur, a singletrack explorer, or anywhere in between, you're bound to find something to suit your fancy with a few extra bucks left in your pocket. Shop all of the best deals of the year, and don't forget to check back on the regular, as we'll continue to update the hub as new deals roll out.
Featured Deals
Save BIG this year on BTD's top-pick doorbuster deals.
Save up to 40% on bikes and framesets from Pinarello, 3T, Colnago, LOOK & more thru December 2nd.
Save up to $150 on Garmin computers and power meters thru December 2nd.
Save 25% on Lazer helmets thru December 2nd.
Save 25% on Pearl Izumi apparel and accessories thru December 2nd.
Save up to 25% on Shimano footwear thru December 2nd.
Save up to 30% on select SRAM, ZIPP & Rockshox components thru December 3rd.
Save up to 30% on select Zipp wheelsets & components thru December 3rd.
Electronics & Trainers
Save up to $250 on select wearables thru December 2nd.
Save up to $150 on Garmin computers and power meters thru December 2nd.
Save $600 on the Wahoo Fitness Kickr Move trainer thru December 2nd.
Tires
Save 20% on 45NRTH tires and tire accessories thru January 10th.
Save 25% on select Challenge tires thru December 2nd.
Apparel
Save 25% on Pearl Izumi apparel and accessories thru December 2nd.
Save 25% on Smartwool apparel & accessories thru December 2nd.
Components
Save 25% on select FSA components until thru December 31st.
Save up to 30% on Kogel components thru December 2nd.
Save up to 40% on select Look pedals thru November 30th.
Save up to 33% on Mavic wheels thru December 2nd.
Save up to 30% on One-Up components thru December 2nd.
Save 25% on Redshift components thru November 17th.
Save 30% on select Shimano components thru December 2nd.
Save up to 30% on select SRAM, ZIPP & Rockshox components thru December 3rd.
Save 25% on Vision components and wheels thru December 31st.
Save up to 30% on select Zipp wheelsets & components thru December 3rd.
Footwear
Save 25% on Pearl Izumi footwear and accessories thru December 2nd.
Save up to 25% on Shimano footwear thru December 2nd.
Helmets & Eyewear
Save 25% on Lazer helmets thru December 2nd.
Accessories, Bags & Tools
Save 40% on select MSR bikepacking gear thru November 25th.
Save 25% on Muc-Off cleaning, lube & tire accessories thru November 30th.
Save up to 25% on select Thule products thru December 2nd.
Save up to 20% on Yakima products thru November 25th.
Looking for 2024 BFCM bike sales? Then look no further because the BikeTiresDirect Holiday Deal Hub is the place to find the best deals for road cyclists, mountain bikers, and gravel riders. From components and apparel to electronics and tires, we'll be adding the season's deepest discounts from top brands like Garmin, SRAM, Pearl Izumi, and Shimano as we get closer to the big day.
Did you arrive here at the wrong time of the year? Be sure to bookmark this page and pedal back through before the Black Friday / Cyber Monday shopping holiday!
